#GivingTuesday Recap: $7 Million in Donations, Up 61%

Dec 01, 2016 - CyberGrants

As you know, GivingTuesday is an international movement to give back to our communities after Thanksgiving and the consumerism of Black Friday, Small Business Saturday, and Cyber Monday. It’s always CyberGrants’ busiest, most impactful day of the year. You could say it’s our version of the Super Bowl.

Overall, GivingTuesday raised $168 million online, which is an increase of 44%!

This year, we’re proud to announce our clients made an incredible impact on that $168 million. Take a look at a few of CyberGrants biggest GivingTuesday wins:

  • We processed nearly $7 million in employee giving in just one day!
  • Employee donations went up 61% compared to last year’s GivingTuesday.
  • The number of unique organizations that participated increased by 56%.
  • The number of unique donors that participated increased by 53%.

Read More: How to Make #GivingTuesday Last All Year Long

CyberGrants had all-star performance in order to process the increased amount of giving we experienced this year.

  • Web traffic doubled from last year’s. That’s right, we served twice as many clients this year! Great job.
  • Employee engagement portal pages were accessed 7x more than normal. Your companies impacted GivingTuesday in an incredible way.
  • Our system had 100% availability. Despite more giving than ever, CyberGrants experienced no issues helping to enable this amazing holiday.

See the incredible impact @CyberGrants’ clients made on #GivingTuesday & other internal wins!Tweet This!

Learn More: Why We’re Challenging More Companies to #GivingTuesday

The amount of employee donations given on GivingTuesday was made possible by the dedicated women and men of CyberGrants!

“Thank you to our entire CyberGrants staff for all the preparation, dedication and hard work to ensure that Giving Tuesday was a success!” - Mark Layden, CEO of CyberGrants

But the real heroes are each and every one of you who helped make GivingTuesday a resounding success. Thank you for showing that the companies who work with CyberGrants are some of the most generous around.

Tis the season to be giving, but you don’t have to do it all by yourself. Use your company and brand power to get others involved. Together, we can make incredible happen!

Need some help kicking things off? Don’t sweat! Download our Holiday Giving Checklist to ensure you hit every goal!


Holiday Giving Checklist


giving tuesday

Customized CSR Resource Pack